News

Christmas Advertising— 12/12/10

Waitrose-
Delia Smith demonstrates how to make her classic Christmas cake in seasonal Waitrose advertisements. The “recipe for great food” campaign features Delia Smith and the legendary Heston Blumenthal.

Morrisons-
“More Christmas for less” highlights the low prices over the festive period. DLKW Lowe has promoted the supermarkets fresh food message.

Woolworths.co.uk-
Snowmen Stan and Ollie feature in the “More toys than Santa” campaign for the second year. The snowmen are seen playing with the bestselling Christmas toys available.

John Lewis-
Use Ellie Goudling’s Your Song in a 60 second spot ad created by Adam and Eve. Carrying the strap line “For those who care about showing they care” will run for 5 weeks.

Coca-Cola-
The new “Snow Globe” campaign will run across 90 countries. The Christmas campaign will be made up of a television advertisement, outdoor, cinema and digital advertising as well as in store promotions.